RBD.
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We make AI work inside your organization, and make work itself better.

What we do

RBD Co. helps organizations turn AI investment into measurable business results through strategy, workforce capability development, operating model redesign and governance.

Who we serve

RBD Co. works with CEOs, Chief AI Officers and executive leadership teams who want greater returns from their AI investments, need an independent perspective on enterprise AI initiatives, or face complex challenges that call for tailored solutions rather than boilerplate recommendations.

How we're different

We also work with innovative organizations that recognize AI requires new ways of working, organizing and making decisions. Our methods draw on how natural systems sense, adapt and learn in complex, rapidly changing environments. We turn those principles into practical ways to build collective intelligence and more harmonious team collaboration.

Our Founder, trusted by
Mid-Atlantic Section
SBA WOSB Certified State of Minnesota Certified Targeted Group Business Anthropic

SBA-certified Women-Owned Small Business · State of Minnesota Certified Targeted Group Business · Certified SBE · WBE · ESBE, CERT Program (Hennepin County, Ramsey County, City of Saint Paul)

“RBD. helped us see the gap between where our technology was and where our organization needed to be.”
VP of Digital Transformation · Fortune 300 Insurer
Megan C. Starkey, CEO & Principal Consultant of RBD., in an instant-film photo

Megan C. Starkey

CEO & Principal Consultant

Megan is a “bilingual” executive who translates frontier AI capabilities into business strategy. She has spent twenty years as a consultant and inside Fortune 500 companies and startups, leading work in data analytics, digital strategy and growth technology. She is the author of The Intelligence Organization and a public speaker.

Opening keynote, Applied AI Conference, November 2, 2026: Work, Reimagined.

"Megan sees the organizational problem that technology people miss and the technology problem that organizational people miss."

Former Chief Data Officer · Top 10 U.S. Bank
Press → The network →
Documented Results
$1B+
Total documented impact across enterprise career — before founding RBD.
$11M
Net new revenue from AI-powered customer acquisition at Fortune 500
80%
Customer acquisition cost reduction through AI-redesigned channels
10×
Channel volume growth without proportional cost increase
All figures verifiable · Engagement-specific case studies available under NDA

Research, tools and products

For AI-curious to advanced executives and teams.

Research

The Fall research series on the Intelligence Center page
See all research at the Intelligence Center →

Tools and guides

See all tools and guides →

Products and Programs

See all products and programs →
The Intelligence Method™

Evolving for the AI era involves four organizational capabilities advancing together.

Band 01

Right-Fit Technology

Size AI to your organization's priorities, not to a vendor's roadmap.

This band covers

  • Technology selection matched to organizational absorption capacity
  • Build vs. buy vs. partner evaluation
  • Vendor and platform assessment
Read the full band on the method page →
Band 02

People & Purpose

Personalize training and meet staff where they are. Give every person a role in the transformation and a reason to show up for it.

This band covers

  • Workforce capability and readiness assessment
  • AI fluency development by role and function
  • Change design: designing adoption, not mandating it
Read the full band on the method page →
Band 03

Operational Integration

Redesign workflows, operating models, and org structure so AI integrates into how the business runs.

This band covers

  • Operating model redesign for AI-native workflows
  • Cross-functional coordination and workflow design
  • Automation mapping and decision-rights assignment
Read the full band on the method page →
Band 04

Adaptive Governance

Governance that evolves as fast as the business it protects.

This band covers

  • Tiered decision authority matched to risk velocity
  • Real-time AI risk monitoring and response protocols
  • Regulatory and compliance integration
Read the full band on the method page →
Explore the full method →

We help clients in every sector realize the value of AI.

We modernize the technology, lead the organizational change that makes it work, and integrate it at a pace your organization can sustain, with risk managed at every step.

Government

Teaming partner to small and large primes.

Nonprofit

Tech modernization, training, policy, strategy.

Commercial

Enterprise transformation.

Our latest thinking

More about the book →

Schedule a Conversation.

Tell us what you're trying to solve. We'll give you an honest perspective on whether and how we can help.

Book a 30-Minute Introduction → Assess fit and understand the challenge together.

Running a procurement? Send us the RFP.

SBA-certified WOSB; SAM.gov Active, CAGE 233J4. You will have a bid decision within two business days.

Submit an RFP →