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RBD.
  • OverviewFour capability bands and a sequenced operating modelThe Four BandsThe four capabilities that advance togetherThe Starkey Model™Score what to build on value and feasibilityFrameworksThe models behind the methodWho We ServeGovernment, nonprofit and commercial
  • How boards should govern AI agents in 2026Latest briefAll research briefsEvery brief, insight, toolkit and framework, by quarter2026 Executive Pulse SurveyCxO priorities, pressures and barriers to AI executionNewsletterNew research by email
  • Guides
    AI Tool GuideNew14 new AI tools, when to use each, and how to stack themAI Study GuideWhat to learn about AI, and in what order
    Diagnostics
    AI Agent SecurityWhich agent tasks your controls already support. 5 minutesEnterprise AI CapabilityReadiness gaps across six dimensions. 3 minutesMarketing AI MaturityYour team's next 90-day priorities. 2 minutes
    See all tools and guides →
  • Programs
    Executive ProgramsPrograms for leadership teamsAI for Sales LeadersA working session for sales and marketing leadership teams#BUILD MentorshipPrincipal-led, hands-on AI mentorship for leaders
    Digital products
    Firm Operating SystemAn AI operating system for a one-person firm, in Claude CodeWave Outreach SkillFinds the people to contact and writes the offerAI Role Design ToolkitRole archetypes, skills, comp bands and a hiring sequenceThe Starkey Model™Score every AI use case the way a board allocates capitalSales-Leader Prompt Library46 working AI prompts for sales leaders
    See all products and programs →
  • PhilosophyMegan C. StarkeyHow we workThe networkSpeakingPress kitBios, photos, commentary and media contact
  • The Intelligence Organization™Nature's Operating Model for the AI EraBook launch, 23 OctoberReading, signing and fireside chat in MinneapolisRead a sampleThe IntroductionMedia kitSynopsis, bio, quotable passages and interview questionsDigital Workbookcoming soon
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Rare Bird Company, LLC · Minneapolis, Minnesota

Terms of Sale

These terms cover purchases from Rare Bird Company, LLC, doing business as RBD Co., Minneapolis, Minnesota.

What you are buying

Each product page states what is included, the price, and how it is delivered. The page you bought from is the description of record.

Intellectual property

All methods, frameworks, tools, and training materials delivered in any format, digital or live, are and remain the intellectual property of Rare Bird Company, LLC. Your purchase grants a license to use the specific deliverable for your own organization's internal purposes. It does not grant any right to teach, republish, repackage, or resell the underlying method or framework as your own offering, and no license beyond what is stated here is implied. Rare Bird Company, LLC reserves all rights not expressly granted. Where you share or reference the materials, you must attribute them to Rare Bird Company, LLC.

Digital products

Toolkits, libraries, kits, and other downloadable or web-delivered materials are delivered on purchase unless the product page states otherwise. You may not resell them, republish them, or offer them as part of a paid service to third parties.

Built-on-demand products

Some products are assembled for you after purchase. The product page states delivery timing for these.

Sessions, briefings, and workshops

Scheduling happens by email after purchase. You may reschedule up to 48 hours before a booked session at no charge. A purchased session not scheduled within 12 months of purchase expires without refund; contact us before the expiration date if you need an exception. If RBD Co. cancels and cannot offer a replacement date, you receive a full refund.

Engagements

Multi-session programs and builds are governed by the scope described at purchase or in a signed statement of work. Where a signed statement of work exists, it controls over these terms only to the extent the two conflict. Where the statement of work is silent, these terms, including the liability limitation and intellectual property provisions, continue to apply.

Payment

Stripe processes payment. RBD Co. does not see or store your card details.

Refunds

See the Refund Policy. It is part of these terms.

Liability

Products and sessions are provided as described, without warranties beyond that description. RBD Co.'s total liability for any purchase is limited to the amount you paid for it. This limitation does not exclude any right that cannot be waived under Minnesota law. In no event will Rare Bird Company, LLC be liable for indirect, incidental, consequential, or special damages, including lost profits. Content and guidance provided are general in nature and are not legal, tax, financial, or other regulated professional advice specific to your circumstances; consult a qualified professional before acting on any specific matter.

Law

These terms are governed by the laws of the State of Minnesota.

Contact

Questions about a purchase: ops@rbdco.ai.

Effective 2026
© 2026 RBD. · Terms of Sale · Refund Policy
contact@rbdco.ai

© 2026 Rare Bird Company, LLC. The Starkey Model™ and related RBD. frameworks are proprietary; no reproduction without written permission.